Post by sinthiya007 on Nov 3, 2024 22:31:18 GMT -12
Everyone undoubtedly knows that in order to register with the Brand Registry, a submitted application or a registered trademark is required.
But for those who haven't yet gone through the process of registering a brand on Amazon, little is known about the pitfalls that can lurk during this process.
In today's article, we will figure out what is needed to register a brand on Amazon first of all, we will talk about the stages of registration, but most importantly, we will figure out what difficulties you may encounter during the Brand Registry 2.0 process
A Brief Introduction to the Amazon Brand Registry Process
What is the first thing you need to register a brand on Amazon?
Trademark name, if it is a word TM. If it is a on page seo service combined TM (picture + word), then select Design mark and upload the logo that you submitted for registration to the Patent Office.
Application number (Serial number), if the trademark has just been filed for registration, or Registration number (Registration number), if it has already been registered.
Here you need to be careful: if your trademark has already been filed, and you have received a Filing Receipt with an application number, you still need to wait 3-5 days until your TM appears in the register. But that's not all: after the TM gets into the register (the date of this event is indicated next to the Status date line), you need to wait another 48 hours. Otherwise, the brand registration system will give you a message: “You need to wait 48 hours until your trademark will be indexed by Amazon”.
Regular photographs of the product with the trademark applied for registration. The TM can be applied, for example, on the product label or on the box in which the product is sold.
Basically, these are the most important points you need to know to start registration. After filling out the form on the website brandregistry.amazon.com, you will have an open case “Brand request” in the case log.
When support reviews the application and makes sure that it complies with all the rules and everything is fine with your seller account, it notifies you that the Verification Code has been sent to your representative. This notification looks like this:
After that, a Brands tab will appear in your seller account (in Seller Central), and within 48 hours, your listings will be linked to the Brands Dashboard.
Everything is perfect? Yes, but there are times when things can go wrong.
Potential Issues with the Amazon Brand Registry Process
In this section, we'll look at the pitfalls that can hinder the process of registering a brand on Amazon and how to fix these mistakes.
Inappropriate photos
If something is wrong with the photos you submitted with your brand registration application, you may receive messages like the following:
“We are unable to approve your application at this time due to the following reason.
The product images provided in your application do not display your brand name on the product.”
“Computer generated images are not acceptable.”
This means that you need to re-upload your photos and this time they must meet the marketplace requirements.
But for those who haven't yet gone through the process of registering a brand on Amazon, little is known about the pitfalls that can lurk during this process.
In today's article, we will figure out what is needed to register a brand on Amazon first of all, we will talk about the stages of registration, but most importantly, we will figure out what difficulties you may encounter during the Brand Registry 2.0 process
A Brief Introduction to the Amazon Brand Registry Process
What is the first thing you need to register a brand on Amazon?
Trademark name, if it is a word TM. If it is a on page seo service combined TM (picture + word), then select Design mark and upload the logo that you submitted for registration to the Patent Office.
Application number (Serial number), if the trademark has just been filed for registration, or Registration number (Registration number), if it has already been registered.
Here you need to be careful: if your trademark has already been filed, and you have received a Filing Receipt with an application number, you still need to wait 3-5 days until your TM appears in the register. But that's not all: after the TM gets into the register (the date of this event is indicated next to the Status date line), you need to wait another 48 hours. Otherwise, the brand registration system will give you a message: “You need to wait 48 hours until your trademark will be indexed by Amazon”.
Regular photographs of the product with the trademark applied for registration. The TM can be applied, for example, on the product label or on the box in which the product is sold.
Basically, these are the most important points you need to know to start registration. After filling out the form on the website brandregistry.amazon.com, you will have an open case “Brand request” in the case log.
When support reviews the application and makes sure that it complies with all the rules and everything is fine with your seller account, it notifies you that the Verification Code has been sent to your representative. This notification looks like this:
After that, a Brands tab will appear in your seller account (in Seller Central), and within 48 hours, your listings will be linked to the Brands Dashboard.
Everything is perfect? Yes, but there are times when things can go wrong.
Potential Issues with the Amazon Brand Registry Process
In this section, we'll look at the pitfalls that can hinder the process of registering a brand on Amazon and how to fix these mistakes.
Inappropriate photos
If something is wrong with the photos you submitted with your brand registration application, you may receive messages like the following:
“We are unable to approve your application at this time due to the following reason.
The product images provided in your application do not display your brand name on the product.”
“Computer generated images are not acceptable.”
This means that you need to re-upload your photos and this time they must meet the marketplace requirements.